Sunbeach Spas continued its UK brand growth with a first visit to the Holiday Park & Resort Innovation Show. “This was Sunbeach Spas first visit to the holiday park show and what a great success it was with lots of interest from the holiday park owners especially with the energy efficiency of our hot tubs,” reports Sunbeach Spas’ Wayne Green. “Not only did we attract a lot of the holiday park owners, we gained a lot of interest from the general customer that was looking for a hot tub for their own home,” he reveals. “Alongside the products themselves we offer a full range of accessories and chemical training,” Wayne adds. “People can forget exhibitions are not all about the hard sell, as we found, but it is also a great opportunity to network and create friendship to build a better spa industry. “The show gave us a great opportunity not only to see other hot tub companies but more to see how new technology is being used in the holiday parks.
The energy efficiency of Sunbeach Spas hot tubs was a particular draw for many companies that visited the stand. “Our brand building goes on, with hard work and determination, always moving forward in our quest to provide the tubs of the future, today.” Sunbeach was one of seven spa retailers targeting the holiday park market at the show displaying alongside Award Leisure, Blue Whale Spas, Canadian Spas, Jacuzzi and The Hot Tub Superstore. There were ancillary appearances from Suntrap Systems focusing on assisted access and a combined CPC/Darlly showing with a focus on water treatment. Marquis Spas focused their attention on retailers with holiday park interests including 1 Stop Spas, Welsh Hot Tubs and Cornish Hot Tubs all helping to staff and offer advice on an informative stand. 1 Stop was also promoting its Spa Tech training while BISHTA also raised awareness of safe hot tub management and on-going membership opportunities.
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