Global Platform

Thousands flocked to Lyon in November for the highly anticipated Piscine Global.

As the benchmark event in the international pool and spa industry calendar, 2014 Piscine Global once again proved itself to be an unmissable exhibition.

Some 35 years after its creation, swimming pool and spa professionals from across the globe flocked to the biennial show in November, further reinforcing its appeal and reputation. Traditionally, the first opportunity to see new developments in Europe, Piscine Global is also an opportunity to explore the latest key trends in the pool and spa markets.

Almost 600 exhibitors showcased a comprehensive range of 1,000 brands dedicated to the construction, maintenance and renovation of private and public swimming pools and spas. Visitor figures were up by 6.9 per cent on the 2012 show, as more than 16,770 made their way to the Euroexpo venue in Lyon.

International visitor figures also rose significantly, representing 39 per cent of the total and more than 100 countries outside France. Of those, attendance was particularly strong from South America and Asia, 51 per cent and 34 per cent respectively.

The UK industry was strongly represented at the show, in terms of both exhibitors and visitors, with the likes of Darlly, Artesian Spas, ITS Europe, Lovibond, Triogen, SCP, Calorex and Certikin all flying the Great British flag during the four day show.

Andrew Gaffey of Gaffey Technical Services, a UK supplier of water treatment systems commented: “This was our first time at Global Piscine and we used the show to launch our new Hyprolyser Compact® range of on-site hypochlorite generators. “It was a great success for us; we finalised arrangements with a new distributor in Eastern Europe and we are also in progress with new installation and service providers in Austria, France and Australia. There was also a lot of interest from facility operators and consultants as well, so the show really helped to raise our profile.”

Dave Howard, sales manager at ITS Europe added: “I thought it was a great show – very busy with a good atmosphere and well organised. The Lyon show is always pretty good, but it seemed to be busier and more vibrant this year, bucking the trend of many trade shows that seem to be getting quieter. “Our main goals were to promote our new product – the iDip, and to speak to French distributors, both of which we achieved. The new product area was a great way to show the iDip and having students there to explain how the products work was a great idea.”

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