Often likened to buying a car, consumers could be forgiven for thinking all hot tubs and swim spas look alike; four wheels, a steering wheel and maybe a choice on engine and seating capacity. But several leading manufacturers are clearly determined to distinguish themselves from the rest of the car parking lot with new technical […]
Following two record breaking years in 2015 and 2016, the spa and hot tub industry is hoping to ride on the crest of that wave as we head into the next 12 months. Many retailers are predicting increased sales of swim spas and high-end models in particular this year, with sales of accessories such as […]
For many in the industry, swim spas have always had something of a reputation for a fisherman’s tale. With marketing and sales hype advising companies not to miss out on a sales boom, it is difficult to know which brands were truly landing the biggest catch.