RETAILERS HIT THE ROAD

Hungry for hard-fought sales, hot tub retailers were keen to get on the road this summer to maximise the sales potential of specialist and county shows around the country. Hot Tubs Rock took a roadshow team from their showrooms in Worcestershire and Gloucestershire on tour. They were on target to exhibit at seven shows over […]

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THE IDEAL BLUEPRINT

Vital tips for successful showroom planning… The ideal blueprint for a successful showroom will focus attention on your main profit-making selling points, displayed in a way that moves the customer around the store. Take time to add-in obvious and clearly separated product areas such as chemicals and water treatment. A designated section on heating and […]

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UKPSA – RECORD BREAKERS

New home but same winning formula… They say success breeds success. What better example of that than the annual UK Pool & Spa Awards which continues to attract a growing following year–on–year. The popular contest that offers an unrivalled boost to businesses across the spa and hot tub sector, has attracted a record–breaking number of […]

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BEST SELLING IMPRESSIONS

Why showrooms are still essential to boost hot tub sales, as Jane Herbert reports… Recent lockdowns may have fast-tracked use of the latest video technology, but successful retailers agree that there is no substitute for the hands-on buying experience, making showrooms critical to securing sales. “Buying a spa is very much like purchasing a new […]

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