DEALERS AND SUPPLIERS gathered for the official opening of the new Superior Wellness showroom.

FANFARE FOR SUPERIOR SHOWROOM

Superior Wellness celebrates pride, strength and unity… Superior Wellness took the wraps of its much-heralded new hot tub showroom to universal acclaim from gathered dealers and suppliers alike. Located alongside its Chesterfield headquarters, the 10,000 sq ft show floor boasts 20 hot tubs, six of which are available for pre-purchase wet testing. A year in […]

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SUPERIOR WELLNESS entrepreneur, Rob Carlin, has been shortlisted in a prestigious nationwide business awards competition.

CARLIN ON GB BUSINESS AWARDS SHORTLIST

Superior Wellness Managing Director, Rob Carlin, has been shortlisted for a prestigious entrepreneur award at the 2022 Great British Business & Community Awards. This recognition comes at a time where Superior Wellness is experiencing a monumental level of growth. The company has recently doubled its staff headcount, relocated headquarters and opened an impressive 10,000 sq. […]

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ROB CARLIN AND GARETH WARD mark the move into a mammoth warehouse, distribution and showroom headquarters.

A SUPERIOR DECADE OF SUCCESS

It all started ten years ago as an on-line selling idea with the business set up and run from his bedroom. After a remarkable decade, Superior Wellness is now widely recognised as Europe’s largest hot tub and swim spa distributor, as well as the world’s fastest growing manufacturer. The Superior journey began in 2011 when, […]

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THE 2021 TOP WINNERS were tenth anniversary team, Superior Wellness.

OH WHAT A NIGHT!

The UK spa and hot tub industry came together for an outstanding night of celebration for the presentation of the 2021 UK Pool & Spa Awards. Held in December, in the climate of the continuing global pandemic, an audience of 200 were asked to show a current negative Covid test before being allowed entry to […]

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SUPERIOR WELLNESS was given the lion’s share of coverage in this summer’s Channel Five two-part broadcast.

TV BOOST FOR HOT TUB SECTOR

Superior Wellness took centre stage in this summer’s two-part Channel 5 focus on Hot Tub Brits: More Bubbles Please! The Superior team offered a behind the scenes look at their new head office in Chesterfield, the retail division Miami Spas, the hot tub delivery and installation process, including footage of a delivery to one of […]

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INDUSTRY SKILLS SHORTAGE

Leading calls for more industry investment in specialist training, particularly apprenticeships, Superior Wellness is proud to call itself Europe’s largest hot tub distributor, and they are still growing. This means they need more recruits who share their ambition to be the world market leader in hot tubs and swim spas and offering a global choice […]

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Selling Strategies_4

EMBRACE CHANGE TO BOOST SALES

Rob Carlin encourages a fresh approach to 2021 business strategies… Innovation is critical to survive in the competitive spa market. To compete, we must develop new ways to serve our customers, that keep us ahead of the game. We have to choose to embrace change, rather than resist it. Resistance is futile. This is mainly […]

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DUE TO INCREASED OVERHEADS, retailers need to rethink their pricing structures. Pic. Library

ENTRY LEVEL NOT HOLDING WATER

After a year that can only be described as a rollercoaster ride, what can we expect from 2021, writes Rob Carlin, managing director of Superior Wellness. 2020 has seen a huge increase in new start-ups and also established companies, moving into the hot tub market, typically in the entry range of products which are sold […]

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ALL SPAS SHOULD CARRY a clearly identifiable serial number plate to trace its origins.

RIGHT OF REPLY ON USA VS CHINESE SPAS

Following Rob Carlin’s interesting piece, in the last issue of Hot Tub & Swim Spa Scene, I wanted to add my own take on things, writes Richard Hart of the Aqua Warehouse Group. The article centred round the rise of the Chinese spa manufacturers versus American producers. Now Rob was very polite and careful with […]

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THE SUPERIOR TEAM
enjoyed their visit to
Budapest including a
trip to a firing range.

SUPERIOR TEAM ARE HOT SHOTS

2019 was a year that broke many records for Superior Spas with an increase of over 53% on spa sales on the previous year, seeing them hit a magic target of 6,000 spas set by Managing Director, Rob Carlin. The reward was a pre-lockdown, team bonding trip to the Hungarian capital Budapest recently. The four […]

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