SHOW STOPPERS

Miles Hammond on the role showrooms play in boosting home wellness sales… The sales journey for pool and spa retailers, over the past five years, plots something like a white-knuckle roller coaster ride of highs and lows with a smattering of stomach-churning steep twists and turns. Despite the boom in on-line media channels, like You […]

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SEVEN DEADLY OBSTACLES

Part two of our top tips on overcoming sales obstacles… Following on from part one on this topic, these guidance points are designed to identify and overcome sales obstacles in our day-to-day working lives. In part one we talked about a closing ratio of around 50% and what it takes to achieve this and higher […]

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SEVEN DEADLY OBSTACLES

Part one of a look on how to overcome sales challenges… Identifying the obstacles that keep us from achieving sales success is critical to figuring out how to overcome them. I define sales success as a 50+% closing ratio and continually building a network of referrals from satisfied customers. This takes a lot of understanding […]

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THE VALUE OF BUILDING VALUE

A global business development expert, Steve Hasenmueller urges us to Embrace the Effort… Everyone in sales wants to sell more and selling ‘more’ normally comes down to our Efforts and our Effectiveness. I’ve always asserted that when you zoom way out – a salesperson’s job basically boils down to two things: #1 – Building Value […]

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THE PSYCHOLOGY OF SECURING A SALE

In the first of a new business development series, Steve Hasenmueller offers an unmissable insight into boosting your sales performance Sales at its worse and lowest level is manipulation, at its best and highest level, Influence. In 1984 a psychologist named Robert Cialdini wrote what at that time was a breakthrough and seminal work: “Influence […]

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