SHOW STOPPERS

Miles Hammond on the role showrooms play in boosting home wellness sales… The sales journey for pool and spa retailers, over the past five years, plots something like a white-knuckle roller coaster ride of highs and lows with a smattering of stomach-churning steep twists and turns. Despite the boom in on-line media channels, like You […]

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AWG LAUNCH NEW SHOWROOM SPACE

Investment in swim spas for UK suppliers… Leading outdoor living suppliers, The Aqua Warehouse Group has taken the wraps off a new showroom at its Essex headquarters. Underlining AWG’s commitment to showcasing top-of-the-line products to their customers, the new dedicated display space, is exclusively to promote the USSPA brand; the innovative spa manufacturer from the […]

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THE IDEAL BLUEPRINT

Vital tips for successful showroom planning… The ideal blueprint for a successful showroom will focus attention on your main profit-making selling points, displayed in a way that moves the customer around the store. Take time to add-in obvious and clearly separated product areas such as chemicals and water treatment. A designated section on heating and […]

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