Oasis Outdoor Living, incorporating the Sunbeach Spas brand, will be throwing open the doors to its new Midlands headquarters this summer. Now strategically placed in one central location, the new base, near Mansfield, has rationalised warehousing and administration but most importantly now offers vast display areas. “The new display gives us the opportunity to support […]
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Miles Hammond on the role showrooms play in boosting home wellness sales… The sales journey for pool and spa retailers, over the past five years, plots something like a white-knuckle roller coaster ride of highs and lows with a smattering of stomach-churning steep twists and turns. Despite the boom in on-line media channels, like You […]
Investment in swim spas for UK suppliers… Leading outdoor living suppliers, The Aqua Warehouse Group has taken the wraps off a new showroom at its Essex headquarters. Underlining AWG’s commitment to showcasing top-of-the-line products to their customers, the new dedicated display space, is exclusively to promote the USSPA brand; the innovative spa manufacturer from the […]
Vital tips for successful showroom planning… The ideal blueprint for a successful showroom will focus attention on your main profit-making selling points, displayed in a way that moves the customer around the store. Take time to add-in obvious and clearly separated product areas such as chemicals and water treatment. A designated section on heating and […]