Owners of both private and commercial pools have, over the past two decades, ensured the success of Jolly Gel not only in the UK but in many territories across the world. “The reason can only be that – it works,” says MSI’s Logistics Manager Amanda Slade. “The most gratifying point about this product is that pool owners ask for Jolly Gel by name.” With now over 16 own-brand gels being supplied globally, MSI have now successfully landed in both America and Brazil with cartons especially designed for these new markets. Add this to the new flat pack introduced to the UK last summer has been well received with heightened interest from companies involved in mail order.
