EMBRACE CHANGE TO BOOST SALES

Rob Carlin encourages a fresh approach to 2021 business strategies… Innovation is critical to survive in the competitive spa market. To compete, we must develop new ways to serve our customers, that keep us ahead of the game. We have to choose to embrace change, rather than resist it. Resistance is futile. This is mainly […]

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Own Brand Is Route To Chemical Success

By-passing internet competition and cut-throat pricing in one easy manoeuvre, own-brand labels are becoming an attractive and realistic proposition for swimming pool and spa retailers. Water Treatment Products has invested heavily at its Welsh headquarters to strengthen its in-house, own label capabilities as it prepares to expand its bespoke supply opportunities for individual trade customers. […]

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