Taking the all-year-round approach to cover sales… Creating a successful promotional campaign for swimming pool covers, from debris to slatted, requires a strategic blend of market understanding, targeted messaging, and multi-channel promotion. Before you dive off the sales starting block you need to focus on specific target groups with different approaches for homeowners with pools […]
Sol+Guard 500
Quality covers for energy-efficient pools… With the continued increase in global energy prices, alongside growing environmental concerns, maintaining an energy-efficient swimming pool has become more vital than ever. So perfect timing for some new and exciting product launches, all backed by research and superior technical know-how. Stepping into the main spotlight, Ocea UK has introduced […]
Insights on cover sales for both pools and swim spas… With many swimming pool companies struggling to find and retain qualified in-house staff, it is no wonder that demand has never been so high for swimming pool cover specialists. “We try to provide a reactive service, generally responding within seven days to attend either a […]
