When it comes to breaking moulds â Aqua Platinum Projects is a company that knows no boundaries. Paving the way for a completely new generation of swimming pool specialists, APP is redefining the role for residential pool installers at the same time, elevating themselves into the premier division of property development. Once content with providing the water leisure cog in a lucrative construction wheel, the company is now reinventing that wheel; offering the complete turnkey package as project management consultants on entire construction projects.
Author: Ashleigh MacKenzie
A year after the launch of the Master Spasâ Michael Phelps Signature Spas, the promotion of the celebrity swim spa range has
been hailed a huge success.
David Lloyd Leisure has identified swimming as a major trend
for teenagersâ sports and fitness activities for 2012.
Europeâs premier racquets, health and fitness group predicts
that sport activities aimed at 11 to 17-year-olds,including
swimming and tennis, and teen exercise classes, such as zumba
and boxercise, will be a significant area of growth.
Hydrofloors has ventured into yet another region of expertise with âHydroCreationâ an innovative range of specialist hydrotherapy products either for highend residential or the luxury commercial market.
With margins being squeezed and smart thinking companies looking to minimise overheads, panel pool systems like the
Solid Pool are looking increasingly attractive for hard-pressed residential pool builders.
Just two people can construct a 10m x 5m Solid Pool in just a couple of days compared with weeks for traditional pool
construction methods.
Home spa and hot tub owners can now control their hot tubs through their mobile phones thanks to new SmartPhone
technology being introduced to top end spa models for 2012.
A regal pair, Christine and Tony Canueto, of Pools Plus, in Berkshire, turned up for work for a whole week, dressed as Pearly King and
Queen, to mark their 30th wedding anniversary.
The pairâs pearl wedding anniversary coincided with the landmark achievement of reaching 30 years in business.
Leading blenders of chemicals for pools and spas, Water Treatment Products has announced the appointment of James Lee
as managing director of its leisure division.
Already a well-known personality in the UK pool and spa sectors, James, 42, will be maximising WTPâs potential within the swimming pool and spa chemistry markets within Britain, Eire
throughout Europe and the rest of the world.
Hosting one of the biggest corporate events of its kind for many years, AquaFinesse UK recently welcomed a group of over 100
new and potential dealers for a weekend of work, rest and play in rural Wales.
Over 300 guests from 13 countries were invited to Bayrolâs home city to experience Bavarian hospitality and to discover the city of Munich and its surrounding area.
Heavenly Bavaria was the theme for the Bayrol customer event, which took place from October 2 â 4.
