SLEEPING GIANT AWAKES

For years, the UK pool industry has followed a predictable pattern. While our European neighbours — particularly in France — perfected the high-performance liner pool as the gold standard, the UK trade remained largely anchored to traditional tiled builds. In France, Europe’s largest pool market, over 80% of new builds are liner- based. In contrast, […]

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REMARKABLE MAN OF ACTION

A man of action who would be the first to roll up his sleeves – or trouser legs if necessary – to get the job done, John Asher, a simply remarkable man, died at the end of April this year, shortly after celebrating his 90th birthday. John and his wife, Brenda, founded Asher Swimming Pools, […]

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NEXT GENERATION PROTECTION

As an official UK distributor for Coverseal, Alfresco Pools is delighted to announce the launch of the V10 product range. This new generation of pool covers represents a major step forward in both style and technology. Developed to meet the needs of modern pool owners, the V10 range builds on Coverseal’s reputation for providing the […]

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LOSS OF HUMBLE YET OUTSTANDING TALENT

Ian Smith, a founding staff member of NorCal, now SCP UK, when it began in 1966, passed away in May after a short illness. His contribution to the development of the UK pool industry will sadly, never be fully recognised, but it should not be underestimated. Ian together with Bill Trusson, Bill’s son Bob and […]

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TWIN COUNTER-CURRENT APPROACH

As the UK pool industry continues to mature, a definitive shift in consumer expectations. Ocea UK clients are no longer just looking for a place to cool off; they are looking for high-performance wellness environments. For the trade, this presents a unique challenge: how do we provide a ā€˜professional-grade’ swim experience that fits within the […]

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WATCHING THE POOL INDUSTRY RISE

Across the UK, the pool and leisure sector is experiencing a clear resurgence, driven by investment, innovation and growing demand for health-focused community spaces. In Worthing, redevelopment at Worthing Leisure Centre highlights this trend. Backed by a Ā£2 million investment from South Downs Leisure, the project will modernise facilities and improve long-term accessibility for the […]

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TECHNICAL LEARNING AND DISCUSSION

The 136th One Day Seminar from The Institute of Swimming Pool Engineers (ISPE) brought together swimming pool industry professionals for a day of technical learning, discussion, and networking at Orida Hotels, Newbury. The event welcomed engineers, contractors, suppliers, and industry specialists from across the sector, providing an opportunity to share knowledge and discuss the latest […]

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IS THE INDUSTRY DROWNING?

The UK’s pool industry, once riding a wave of unprecedented domestic demand, is now navigating a perfect storm. Soaring costs, economic uncertainty, and shifting social priorities are creating relentless challenges for every link in the supply chain — from the manufacturers and distributors to the builders on the front line. Meanwhile, the public faces a […]

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RE-THINKING SALT CHLORINATION

Salt chlorination has long been Ā topic of debate in the UK pool industry. While many have embraced its benefits, lingering concerns about complexity and maintenance have held back wider adoption. With its cutting-edge Mr. Pure salt chlorinator range, Ocea UK, believe it’s time for the market to think again. The ā€˜old guard’ perception of salt […]

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PLASTICA INVESTS IN TRAINING

Just launched, Plastica’s 2025 catalogue is packed with exciting innovations and a diverse array of products designed to meet the growing needs of the UK pool industry. With a renewed emphasis on quality, efficiency and style, this year’s portfolio highlights sustainability and advanced technology, ensuring both residential and commercial pool owners can enjoy durable, high-performance […]

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