Paramount celebrated its 35th trading year by holding a mini exhibition of its comprehensive product range at its 10,000 sq ft headquarters in Hook, Hampshire.
The two-day event set out to show new and existing dealers how Paramount provides unrivalled support for its products, including two flagship areas – the safety pool cover and heat pumps. Of particular interest was the unveiling of a new Aquamatic safety cover showroom and production area. Here, part of the warehouse has been permanently converted into a display area environment with hands-on demonstrations of the various models that are on offer.
“Having an Aquamatic showroom enables us to offer the pool dealer an extension to their brochure,” explains Steve Martin, Paramount’s managing director.
“The dealers are able to invite prospective clients to our premises to demonstrate and compare the different models,” he explains. “The dealers are also able to see the progression from order to delivery of a cover system, which is infinished in-house.”
One of the highlights of the two day event was the unveiling of a new one piece 8.50 x 3.70m GRP pool from Luxe Pools. The show pool, along with a 10m version, is a stock item and available for immediate shipment. The accessories are provided within the one piece pool kit as standard. Other new products featured were the glass pearl filter media from Waterco that can filter down to three microns as well as new LED stainless steel lights from Water-tec.
The complete product range on show included safety covers from Aquamatic and Aquadeck, Luxe One Piece GRP pools and stainless steel swim jet, as well as Waterco heat pumps, filtration equipment and filter media.
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